About the workshop

The Weekend Content Workshop

Learn How to Write Captivating Content Like a Pro Even if you have NEVER Written Anything Before.

Date: 27th & 28th Feb, 2021 (Sat & Sun)

Time: 10 A.M - 2 P.M IST

Join over 2,000+ students

349   5 Star Reviews

The Weekend Content Workshop

Learn How to Write Captivating Content Like a Pro Even if you have NEVER Written Anything Before.

Date: 27th & 28th Feb, 2021 (Sat & Sun)

Time: 10 A.M - 2 P.M IST

Join over 2,000+ students

349   5 Star Reviews

I am guessing you have always wanted to be a content writer, blogger or a digital marketer but never knew where or how to start. Believe me when I say this: I have exactly what you have been looking for when it comes to writing captivating content that actually gets read.

I know you don’t need me to tell you how powerful content writing is but hear me out.

At its core, content writing is the ability to transform thoughts, ideas, and emotions into the written word that can influence, persuade or convince the hearts and minds of those who consume it.

The written word has circulated powerful ideas, preserved memories, captured imagination, saved lives, and so much more.

And perhaps this is why people are so scared of writing; it can be overwhelming.

In the entire history of human civilization, it has never been easier to write and publish content, but still, here you are, yet to write your first word.

If it comforts you, let me tell you, you are not alone.

I know that every time you feel like writing, you go completely blank and find yourself staring at the blinking cursor, not knowing what to do.

Most aspiring writers, when they sit down to write, face three big challenges:

What to write?

How often have you gone completely blank facing the blinking cursor, not knowing what to write?

How to write?

OK, maybe you know what to write but how do you start it, structure it, and articulate it properly?

How to get people to read it?

Even if you did manage to write somehow, how do you market it and get people to read it and share it?

Is there a solution?

There is a solution, but I have a feeling you are looking for it in the place.

Let me tell you that you don’t need the proverbial bolt of inspiration to come up with genius content ideas.

You don’t need to eat a dictionary for breakfast every day to write fantastic content.

You don’t have to be Stephen King or Shashi Tharoor to come up with creative and original content. ( In fact, I strongly recommend against it)

You definitely don’t need a fancy (yet useless) degree from a fancy (yet useless) college to create riveting content.

What you need is a framework.

A framework that allows you to understand both the art and science of writing content.

And that is precisely the reason why I have created the Weekend Content Workshop.

Is there a solution?

There is a solution, but I have a feeling you are looking for it in the place.

Let me tell you that you don’t need the proverbial bolt of inspiration to come up with genius content ideas.

You don’t need to eat a dictionary for breakfast every day to write fantastic content.

You don’t have to be Stephen King or Shashi Tharoor to come up with creative and original content. ( In fact, I strongly recommend against it)

You definitely don’t need a fancy (yet useless) degree from a fancy (yet useless) college to create riveting content.

What you need is a framework.

A framework that allows you to understand both the art and science of writing content.

And that is precisely the reason why I have created the Weekend Content Workshop.

Introducing
The Weekend Content Workshop

The Weekend Content Workshop is a 2-day fun-filled yet intensive workshop. In this workshop, I will break down mental patterns that are stopping you from writing content and teach you a proven system, a framework that you can use to write captivating content.

Here’s what exactly you will be learning in this workshop:

Beat the Resistance

Understand and bring awareness to all the mental and psychological barriers that are stopping you from publishing your first content piece.

Endless Content Ideas

This technique will take you from blank pages to endless content ideas that your audience not only wants to read but also share.

Audience Mind Hack

This method will allow you to understand your audience better than they know themselves and provide them with solutions for problems they didn’t even know they had.

Award Winning Headlines

After analysing thousands of headlines, I have come up with this approach to come up with award winning headlines which will guarantee you clicks and help you stand out from the crowd.

Intriguing Introductions

If the headline’s job is to attract attention, the introduction’s job is to retain it. With the A-R-B formula, you will learn how to keep your audience glued.

6 Step Content Framework

This framework allows you to structure and articulate your ideas and churn out ANY form of content regularly without breaking a sweat.

Bonus: Native Speaker Mindset

The mindset you need to make your content look and sound like it was written by a native speaker, thereby opening up more opportunities for you globally.

27th & 28th Feb, 2021 (Sat & Sun) | Time: 10 A.M - 2 P.M IST

Blockchain Verified
Certificate of Completion

Who is this program meant for?

Anybody can write content. In fact, everybody should write content. If you can read this, you are capable of writing. Writing content online is the fastest and cheapest way to influence people and accelerate your career, regardless of which profession you are in. It’ll help you learn faster and meet people who can create personal and professional opportunities for you. Writing online is a superpower; a superpower that you can acquire.

Having said that, here are just a few of the people who can benefit from this workshop:

Content Writer

Blogger

Author

Retiree

Copywriter

Digital Marketer

Stay at home mom

Working mom

Engineer

Entrepreneur

Student

Professional

Artist

Employee

Freelancer

Financial Advisor

Content Writer

Blogger

Author

Retiree

Copywriter

Digital Marketer

Stay at home mom

Working mom

Engineer

Entrepreneur

Student

Professional

Artist

Employee

Freelancer

Financial Advisor

Fitness Consultant

27th & 28th Feb, 2021 (Sat & Sun) | Time: 10 A.M - 2 P.M IST

Hi, I am Sanjay, your workshop instructor.

I started my journey into Digital Marketing at the age of 19, way back in 2008. Since then I have run an agency in Bangalore and Singapore, worked with the best starts-ups, and for the past 3 years, I have trained more than 10,000 students in Search Engine Optimisation (SEO) and Content Marketing.

I have taken website traffic from 500,000 to 1.5 million in less than a year purely with content. I have also started blog projects from scratch and taken it to 100,000 sessions in less than 6 months. In fact, just last year, we managed to get one of our clients’ blog to 40,000 sessions in a year.

I have also trained and consulted clients like Mercedes Benz India, Nikon Lenswear and YourStory to do the same.

Now, I want to teach you how to do the same thing and trust me when I say this; it’s not rocket science.

Questions generally asked about the workshop

It’s a live workshop with plenty of tasks to do. So, it’s not only a live workshop but also a hands-on workshop.

Yes! The entire workshop will be recorded and you will have lifetime access to it.

Absolutely. And not just any certificate but a blockchain verified tamper-proof certificate which means this is not another PDF file and has a lot more credibility and value.

Don’t worry, please send an email to hello@sanjayshenoy.com and I will sort it out.

This workshop is meant for beginners as well as established writers. My approach to content is quite different and I can assure you, you will learn something new even if you are already a writer.

27th & 28th Feb, 2021 (Sat & Sun) | Time: 10 A.M - 2 P.M IST

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