Digital Marketing Courses in Kolkata

10 Best Digital Marketing Courses in Kolkata You Should Consider 

Are you hunting for the best digital marketing course in Kolkata?

If yes, you are already heading towards a better and brighter future.

Businesses are investing more in digital marketing now compared to traditional marketing. People are addicted to the screen, and 93% of online activity begins with search engines.

Interestingly, India has the third-largest online shopper base(140 million). A huge chunk of the market in India is still untapped, and there is a potential to reach 625-675 million internet users. 

Like other cities in India, Kolkata is bustling with IT employees, students, freshers entrepreneurs, freelancers, and many other professionals. 

There are different digital marketing courses in Kolkata to help you master the skills. If you already have a background in copywriting, web development, or marketing management, your repertoire is already full of transferable skills. 

But it’s always better to look for a comprehensive, reputable, and certified course to boost your career. An official certificate gives you a leg up among others vying for the same job.

Even if you are new to digital marketing, you don’t need to worry since there are some excellent digital marketing courses to help you enhance your knowledge and understanding of the domain.

But when you search Google, you might be confused to see hundreds of courses covering various digital marketing disciplines. For instance, some courses focus on social media and SEO, and others on web analytics and artificial intelligence. 

To help you out, here’s a list showcasing the 10 best digital marketing courses in Kolkata that cover various concepts. 

List of Top Digital Marketing Courses in Kolkata

1. SCK (SEO Career Kickstarter) Program

Digital Marketing Courses in Kolkata

The SEO Career Kickstarter Program (previously known as HIIT SEO) is a live 10-week online training program. This complete practical SEO training has gone up the top slot in this list because it will allow you to work on your own project site.

Sanjay Shenoy, who conducted the SEO training, firmly believes that Search Engine Optimization is not a knowledge problem, but an execution problem. Hence, he has deliberately designed this course this way to motivate the participants to learn SEO by doing it. It provides SEO aspirants a platform to apply their weekly learnings and resolve their questions every week in the forum.

Here is exactly what you will be learning as part of the program:

Week 1 – Basics of SEO – Understand how search engines work using the R-A-U framework to understand all the ranking signals that Google uses, creating the right foundation for your SEO journey.

Week 2 – Keyword Research -You will be learning how to to find high-value, easy to rank keywords using the counterintuitive ToFu method that will help you rank for these keywords even without backlinks & expensive keyword research tools. You will also be learning the 6 Step content framework that will help you write epic SEO optimized content.

Week 3 – OnPage SEO – You will get the ultimate tried and tested 18-point OnPage cheat sheet (plus a bonus worth Rs. 5000) to make sure your OnPage SEO is on point! You will also learn how to write award-winning titles and intriguing introductions for your content.

Week 4 – Technical SEO Part 1 – Learn how to nail site architecture and think like a search engine. You will also learn the language of the crawlers and use robots.txt to communicate plus learn everything about mobile SEO and implementing AMP on your website.

Week 5 – Technical SEO Part 2 – You will learn how to make your website blazing fast and improve your Google Page Speed insights score the right way. You will also be learning about structured data, SSL certificates, and optimising for voice SEO.

Week 6 – OffPage SEO Part 1 – In this week, you will learn what a backlink is and how it backlinks made Google the number 1 search engine in the world. You will also be learning about the difference between a dofollow and a nofollow link and a step-by-step guide to building your first set of high-quality backlinks.

Week 7 – OffPage SEO Part 2 – Continuing from week 6, you will be learning about the importance of anchor text and the 4 crucial ways in which you should be building backlinks and uncovering the best source to find backlinking opportunities.

Week 8 – Local SEO – You will learn what Local SEO is and why it is the most underrated channel in SEO. You will also learn how to set up and optimise your Google My Business profile using NAPs.

Week 9 – YouTube SEO – How can we not talk about the second biggest search engine in the world, YouTube when we are talking about SEO? You will learn the 9 critical YouTube ranking factors, the 4 simplest ways in which you can start making videos, and how to upload and optimise videos to rank both on Youtube and on Google.

Week 10 – Site Audit, Strategy, and Proposal – Learn how to perform a complete site audit from scratch and craft a realistic SEO strategy. You will also learn how to price your SEO services and manage your SEO project without getting overwhelmed.

If you are interested, get in touch to know more details about the program:

Contact Details

Location: Online

Email: hello@sanjayshenoy.com 

Apply Here: SCK Program

2. IIM Skills      

IIM Skills is one of the most prominent training institutes. It’s has crafted out-in demand courses with the assistants of industry stalwarts. IIM Skills has trained more than 5000 professionals in over 35 countries. 

IIM Skills has crafted the best-in-class digital marketing training, and their mentors are people who have extensive experience in the field.

Its mode of training is online, and you will have the options of weekdays and weekends batches. Its flexible timing makes it easier for professionals to learn despite their busy schedules.

Course Details

IIM Skills digital marketing course training has 40 modules and the duration is 5 months. The course fee is 34,900 INR + 18% GST.

The course contents are:

  • Introduction to digital marketing
  • Web development at WordPress
  • Search Engine Optimization
  • Search Engine Marketing
  • Email Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Integrated Digital Marketing Strategy
  • Web Analytics
  • Online Reputation Management
  • Content Writing and Advanced Blogging
  • Media Buying and Planning
  • Affiliate Marketing
  • Video Marketing
  • Marketing Automation
  • Digital Infographics Resume Creation

Contact

Location: Plot No 9, VIP Enclave, Kazi Nazrul Islam Avenue Raghunathpur, Baguiati, Kolkata-700059

Call at: +91 9911839503

Email: info@iimskills.com

Website: https://iimskills.com/ 

3. Seven Boats Academy

Digital Marketing Courses in Kolkata

Seven Boats Academy is one of the leading digital marketing training institutes in India since 2011. It is considered one of the top three digital marketing institutes and agencies in Kolkata.

Seven Boats has partnered with Calcutta Business School, IIM Shillong, Globsyn Finishing School, and Karnavati University.  

Course Details

Seven Boats’ offers both free and paid premium digital marketing courses. Its course curriculum varies depending on the choice of your courses. 

But the basic curriculum covers:

  • SEO
  • Google Ads
  • Inbound Marketing
  • Social Media Marketing
  • Web Analytics
  • Marketing Automation
  • Digital Marketing Mix by their AACRO Model

       Seven Boats offers 3 and 6 months certificate courses, as well as a 1-year diploma course.

             Contact

  Location: Seven Boats Academy (A Unit of Seven Boats Info-System Pvt. Ltd.) Unit 304, Diamond Arcade, 1/72, Cal Jessore Road, Kolkata 700055. Near Diamond Plaza PVR Mall, Nagerbazar. India.

Call at:  +91 801 704 9042 / +91 9674 937 499 / +91 33 4064 7085

Email: info@7boats.com

Website: https://www.7boats.com/academy/ 

4. AIDM

Advance Institute of Digital Marketing (AIDM) is among the top digital marketing agencies in Kolkata

AIDM offers comprehensive digital marketing courses in different disciplines like Search Engine Optimization, Social Media Marketing, Online Reputation Management, Pay Per Click, Email Marketing, Content Marketing, Mobile Marketing, Video Marketing, and many more.

Their training facilities are for students, graduates, business owners, entrepreneurs, and other professionals. 

Course Details

AIDM provides three digital marketing courses: Certification Program in Digital Marketing, Professional Program in Digital Marketing, and Advanced Program in Digital Marketing. 

Certification Program

The duration of the certification program is one month with 2 hours of classes thrice a week. The fee for this program is INR 15,000 + GST. During this course, 12 modules are taught. 

Modules covered in the certification program are:

  • Introduction to digital marketing
  • What are websites
  • Digital Marketing and SEO basics
  • Keyword Research and analysis
  • On-page optimization
  • Off-page optimization
  • Google Webmaster Tools and Google Analytics tools
  • Overview of social media marketing
  • Facebook optimization
  • Twitter Optimization
  • LinkedIn Optimization
  • Fundamentals of affiliate marketing

Professional Program

The duration of the professional program is 3 months and 36 modules are covered in this course. The fee for this program is INR 30,000 + GST.

The Professional program’s modules are: 

  • Search Experience Optimization (SXO)
  • Digital Marketing And SEO Basics
  • WordPress CMS With HTML/CSS Basics
  • Google Webmaster Tools Or Search Console (GWMT)
  • Keywords Research And Analysis
  • On-Page Optimisation
  • OffPage Optimisation (Link Building)
  • Penguin Recovery Process
  • Reports And Management
  • Website Monetisation
  • Overview Of Social Media Marketing
  • Social Networking And Bookmarking
  • Creating Blogs For Social Media Branding
  • Utilizing Groups & Question Answers Communities
  • Really Simple Syndication (RSS)
  • Facebook Optimization
  • Twitter Optimization
  • LinkedIn Optimization
  • YouTube Optimization
  • Pinterest Optimization
  • Social Media Tools
  • Management And Report Tracking
  • Overview And Background Of Web Analytics
  • Introduction To Google Analytics
  • Introduction To Google Ads
  • Introduction To Paid Advertising
  • Email Marketing
  • Fundamental Of Affiliate Marketing
  • Content Marketing
  • Video Marketing

Advanced Program

 The advanced program is for 6 months and 72 modules are taught during this period. The fee for this course is INR 60,000 + GST.

Modules taught during this course are:

  • Introduction Of Digital Marketing
  • Search Experience Optimization (SXO)
  • Digital Marketing And SEO Basics
  • WordPress CMS With HTML/CSS Basics
  • Google Webmaster Tools Or Search Console (GWMT)
  • Keywords Research And Analysis
  • On-Page Optimization
  • Off-Page Optimization
  • Penguin Recovery Process
  • Reports And Management
  • Website Monetization 
  • SEO Tools Operations And Management
  • SEM Overview
  • Pay Per Click Overview
  • Ad Writing Techniques
  • SEM Management 
  • Campaign Management
  • Reporting And Analysis
  • Introduction To Social Media
  • Social Media Marketing
  • Social Media Management Tools
  • Web Analytics
  • Google Analytics
  • Introduction To Paid Advertising
  • Introduction To Google Ads
  • Pay Per Click Campaign
  • AdGroups And Keywords Setup
  • Display Ads Campaign
  • Shopping Ads Campaign
  • Remarketing Campaign
  • Video Marketing With YouTube
  • Google Ads Tools
  • Understanding ECommerce Marketing
  • Email Marketing Strategy
  • Inbound Marketing
  • Affiliate Marketing
  • Content Marketing
  • Marketing Automation

Contact

Location: 58/114, Prince Anwar Shah Road, Lake Gardens, Kolkata, 700045

Call at: 033 4005 3715, +91 98308 40870

Email: info@aidm.in support@aidm.in 

Website:https://www.aidm.in/ 

5. NIHT

Digital Marketing Courses in Kolkata

Founded in 2005, NIHT is a Google and ISO 9001:2008 certified partner agency in Kolkata. NIHT has trained more than 20,156 students and professionals. It strives to turn freshers into globally recognized digital marketers.

What’s more, NIHT trainees have secured placements in some of the biggest companies like Google, HCL, Samsung, Oyo, PTM, HP, Dabur, and many more.

Course Details

Certificate Program in Digital Marketing

Level 1

  • Digital Marketing Overview
  • SEO
  • Facebook
  • Reddit
  • Google Ads
  • Digital Marketing Strategy
  • Google Tag Manager
  • Instagram
  • LinkedIn
  • Google Analytics
  • Website Development
  • Social Media Marketing
  • Twitter
  • Mobile App Marketing

Level 2

  • Content Marketing 
  • YouTube Marketing
  • Adsense and Blogging
  • Affiliated Marketing
  • Email Marketing

Premier Program

The premiere program has another level along with Level 1 and 2 of the certificate program, which contains:

Level 3

  • AI usage in Digital Marketing
  • Understanding UI/UX
  • Viral Marketing
  • Creative Ads Writing
  • Professional Video Editing
  • Gaming & Live Streaming
  • Graphic Design Essentials
  • Podcasting
  • Gamification in Online Marketing

Master Program

The master program has another level along with Level1, Level 2, and Level 3 of previous programs.

Level 4

  • AR & VR in Technology
  • Amazon Marketplace
  • Programmatic Advertising
  • Conversion Rate Optimization
  • Digital Marketing Insights
  • Immersive Web knowledge
  • Influencer Marketing
  • Psychographic Marketing
  • ORM (Online Reputation Management) & PR
  • Personality Development
  • E-commerce Marketing
  • Marketing Automation
  • Data Analysis and Reports
  • Agency Management Skills
  • Interview and Resume Writing Skills

Contact

Location: 16C Ashutosh Mukherjee Road, 1st Floor, Near Homeland Mall, Kolkata – 700020 India

Call at: 98302 69100, 98302 69700

Email:  info@nihtdigitalmarketing.com 

Website: https://nihtdigitalmarketing.com/ 

6. IIDE

Digital Marketing Courses in Kolkata

IIDE is India’s one of the best digital marketing institutes. Its futuristic courses are customized, concise, real-world relevant. 

IIDE trainees have got placement in leading brands like Amazon, Johnson & Johnson, Zomato, Forbes, and many more. 

It offers an online digital marketing course with 13+ certifications. 

Course Details

This online course in Kolkata is of 4-5 months duration and takes 12 hours per week. The fee for this course is INR 72,033 + taxes.

 The course syllabus is:

  • Digital Scenario in India
  • E-Commerce Marketing
  • Search Engine Optimization (SEO)
  • How to Monetize Your Blog
  • Search Engine Marketing (SEM) – Google Ads
  • Content Marketing
  • Advance Content Strategy
  • Design Essentials
  • Social Media Marketing
  • Influencer Marketing
  • Brand Reputation Management
  • Web Analytics
  • Creative Strategy
  • Media Planning
  • Soft Skills
  • Email Marketing
  • App Store Optimization (ASO)
  • Website Planning & Development
  • AD Psychology
  • Copywriting

Contact

Call at: +91 96199 58615 

Email: admissions@iide.co

Website:https://iide.co/online-digital-marketing-course/

7. SK WEB WORLD

Digital Marketing Courses in Kolkata

SK Web World started as a website design and development company and now trains freshers and professionals in Kolkata

Its advanced digital marketing training course offers online and classroom training.The best part of this course is students get 100% placement support.

Course Details

To give flexibility and freedom to learners, SK Web World has created two batches for the course.

The duration of the week-day batch is three months, while the weekend batch takes almost six months. 

The course fee is INR 15,000.

For more details, contact SK Web World.

Contact

Location: 105/34A 1st Floor, Dum Dum Road, Seal Colony, P.O.-Motijheel, P.S.-Dum Dum, Kolkata-700074

Call at: +91 86973-08474

Email: info@skwebworld.com 

Website: https://www.skwebworld.com/ 

8. Vision Upliftment Academy

One of the frontrunners in the digital marketing training space in Kolkata, Vision Upliftment Academy aims to train its students and turn them into experts. They also provide 100% placement assistance.

Course Details

They offer two courses: Advanced Digital Marketing Course and Master in Digital Marketing.

Advanced Digital Marketing Course

This 3-month course’s fee is 15,000.

The contents of this course are:

  • Planning And Strategizing For Digital Marketing
  • Structural Statement For Online Income Generation
  • SEO &SEM
  • Social Media
  • Inbound Marketing
  • Mobile Marketing
  • Email Marketing
  • E-commerce
  • Business Affiliate Marketing
  • Lead Generation Tactics
  • Freelancing
  • YouTube Advertising And Marketing

Master in Digital Marketing

This 6-month course fee is 30,000.

You will learn:

  • Strategy And Planning For Digital Marketing
  • Extensive Study On PPC And SEO
  • Social Media
  • Email Marketing
  • Inbound Marketing
  • E-commerce Business
  • Freelancing
  • Full-Time Job Sessions
  • Affiliate Marketing
  • Analytics And Reporting Tools
  • Mobile Marketing Etc

Contact

Location: RDB, Boulevard Regus, 8th Floor, Plot K1, Sector V, Block EP And GP, Salt Lake, Kolkata- 700091 

Contact: 09830367183

Email: contact@visionupliftment.com 

Website: https://visionupliftment.com/ 

9. PromozSEO

Digital Marketing Courses in Kolkata

Promoz SEO aims at providing affordable but hands-on practical training in digital marketing.

They ensure that their students are industry-ready through an extensive course curriculum and intensive training.

Course Details:

The duration of this course is 120 hours. Promoz SEO provides complete placement support and guides students in freelance careers. 

 Students will learn:

  • Advanced Search Engine Optimization (SEO).
  • Complete Search Engine Marketing (Google Ads – AdWords PPC – SEM).
  • Modern Social Media Optimization (SMO).
  • Social Media Marketing (SMM).
  • Local Optimization.
  • Web Analytics.
  • Content Marketing.
  • Personal and Business Blogging.
  • Influencer Marketing.
  • Email Marketing.
  • Affiliate Marketing.
  • Online Reputation Management (ORM).
  • Machine Learning, Artificial Intelligence, and Marketing Automation.
  • Digital Marketing Tools.
  • Digital Marketing Audits.
  • Digital Marketing ROI.
  • Digital Marketing Reports.

Contact

Location: Harish Chandra Dutta Road

Panihati, Kolkata-700114,

Call at: 72785-81909

Website:https://www.promozseo.com/ 

10. Karmick Institute

Karmick Institute is an IT training provider cum digital marketing training institute in Kolkata. A wing of Karmick Solution Private Limited, Karmick Institute has an excellent track record of helping its alumni get placements in reputable companies and brands.

Course Details

Karmic Institute’s 3-month Advanced Digital Marketing Course trains only 15 students per batch. The course fee is INR 18,000.

The modules of this course are:

  • Introduction to digital marketing
  • Digital Marketing Avenues
  • SEO
  • SEM
  • Social Media Marketing
  • Content Marketing
  • Email Marketing
  • Web Analytics and visitors Tracking
  • YouTube and Video Marketing
  • Affiliate Marketing

Contact

Location: 116A, Purbalok (Premises No:1118) Street No: 6th, Kolkata-700099

Call At: 9836423755

Email: info@karmickinstitute.com

Website: https://www.karmickinstitute.com/digital-marketing-course.html 

Conclusion

Digital marketing is all about practical knowledge. It is a skill that can only be mastered by doing. But there is no doubt that if you want to be a part of the digital revolution and aspire to have a successful career as a digital marketer, you have to start with a top digital marketing course. 

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