A Practical Guide on How to Become a Content Writer in India

On a lazy Sunday afternoon, while I was preparing for the week ahead, my inbox pinged with this email: 

Hello Sanjay Sir

I am Arun aged 48, have enrolled in the Digital marketing course. I was just beginning to go through your Content marketing mastery videos, I am thankful for your lessons.

I wish to clarify a few points, I had been in healthcare BPO, for 18 years and due to night shifts, and my mother’s cancer and the need to take care of her arose, I was out of the job that I was doing regularly.

In this situation, I would like to be a content writer. Is it possible to get a work from home job as a content writer and side by side pursue digital marketing? If so, where should I be pitch myself, or start as a freelance content writer? Can you suggest a website where I can get regular content writer jobs? I do not expect a very big income, but to support myself, I am expecting around Rs. 15-20k per month.

I was honestly very moved and grateful by this email, to be honest. Moved because imagining someone in such a situation is heartbreaking and grateful and happy that I have had the privilege to impart a skill like content marketing.

While I composed myself to respond to this email, I thought to myself that there might be many more who might be in such situations and content writing as a skill can truly help them to a large extent.

So here I am, with a practical guide on becoming a content writer in India. I emphasize practical because I noticed that most “guides” out there on becoming a content writer usually give extremely shallow advice; if you can call it that.

To understand how to become a (great) content writer, it is important that you understand what content is. 

What is Content?

What is Content Writing

First of all, it’s not cun-tent, it’s pronounced con-tent. Cun-tent is also a word but it means satisfied and also sounds very funny when you write it like that. Moving on..

Content is any kind of information that will educate, inform, entertain, motivate, inspire, convince or persuade a specific set of audience.

In other words, content writing is all about solving problems for a specific set of audience. Since you are solving problems, you are actually adding value to this set of audience. And when you add value to this set of audience, you build trust and trust is a key ingredient in building a brand.

This is important to understand because aspiring writers either approach content writing as a way to please the search engines or get intimidated assuming they need to be creative.

I find both approaches to be wrong because if you just focus on stuffing keywords, you are not adding any value to your audience and honestly, content writing is usually more about utility than about creativity.

Check out my TEDx talk on why “Content Without Context is Useless”

You are not trying to be a NY Times best-selling author but only trying to solve problems through content. And for that, you don’t need to be creative; you need to learn how to listen and understand the problems of your audience.

And you definitely do not have to throw in fancy words and go all Shashi Tharoor on it. What you should be aiming for when you are writing content is clarity. When you have the clarity you will be able to articulate it in a simple way which is far more appealing than trying to make it sound fancy littered with jargon.

I am mentioning these points because I believe every one of us has these capabilities and it can get only better with practice and consistency.

Don’t be demotivated because you don’t have a fancy degree or your English is poor because like a muscle in your body, the skill of writing content can also be conditioned and strengthened over time.

Now that we have addressed that problem..

Is content writing a good career choice?

Content Writing career choice

To be honest, writing content is a skill and you can definitely build an illustrious career around this skill. But I don’t want you to limit yourself with words such as “career” and “job”.

The beauty of this skill is that it can be developed and applied regardless of your location, gender, age and stage of life you are in. You should make the most of this glorious opportunity and see how you can extract the most value out of it.

Well, of course, you can get yourself a content writing job too because let’s face it a “job” provides you with stability, exposure and more; which a lot of you need. But the best part is even if you have a job, you can utilise this skill to go out there and milk it to the maximum.

So for the sake of my argument, instead of calling it a “job” let’s call it a “gig”. A “gig” can be loosely understood as a temporary work contract.

Generally speaking, content writing gigs will help you to work with multiple companies on multiple projects at the same time. This means that instead of looking for “a job” you need to be looking for multiple “gigs” or in other words freelancing opportunities.

Once you change the frame, you will realise that there are tons of opportunities, not just in India but around the world. In fact, a trillion-dollar opportunity.

According to Upwork, a leading freelancing platform, freelancing has had an impact of $1 trillion in the US in 2019 which translates to 5% of their entire GDP.

Now, obviously, it would be naive to think that all of it is associated with content writing. But it paints a fine picture of where the gig economy or freelancing, is heading towards.

I think we are heading towards a world where freelancing is becoming more prevalent because companies are finding it increasingly efficient to work with freelancers than full-time in-house workers. I can testify this because at PixelTrack we work with about 15 content writers and none of them is a full-time employee.

This shift is happening because, for companies, the cost of dealing with certain requirements through external vendors is increasingly becoming transparent and cost-effective.

Thanks to internet penetration, global payment solutions, and platforms like Upwork built for credibility and transparency, companies would rather work with external vendors instead of having someone inhouse and have avoidable overhead costs.

Content writing sits perfectly in this setting. For most companies, content is extremely ad hoc and the volume of requirements is usually unpredictable. To overcome this, organisations both in India and worldwide are in constant need for freelance content writers.

So, I hope I have driven home the point of whether there are enough opportunities for becoming a content writer. Now, let’s understand how you can become a successful content writer in India.

How to become a content writer in India

Content writing niche

Step 0: Go Niche

Would you be intrigued if you see a unicycle? A little maybe. 

What about a bear? Definitely. 

What about a bear on a unicycle? Now, we are talking. 

See? When you put two very random things together it suddenly starts becoming more appealing and interesting. 

That is what you should do with your positioning as a content writer.

When you combine a skill like content writing, with a specific niche, then not only do you become an expert content writer but also an expert in the industry. This can be a very attractive proposition because now, not only do you have subject matter expertise but also a specific skill around this subject matter.

But mind you, make sure the niche you choose is dependent on content and there are enough opportunities.

Step 1: Build a portfolio

Content Writing Portfolio

You need to start building credibility before you start earning anything.

This is the stage where most people give up. 

Because this is the stage where you are doing something without any kind of monetary feedback. But it’s important you do this.

As a new content writer on the block, nobody is going to trust you. You have to start working on elements that will help you build this trust. One of the ways is to build a portfolio. A portfolio is a showcase of your capabilities.

Now that you have picked an industry, come up with different content ideas and create content for the industry. Create a few blog posts, write a small ebook, how about a case study? Or perhaps some white papers.

A good portfolio will give you a great platform to grow from. But that alone is not going to help you. You need social proof.

Step 2: Start creating social proof

Content services social proof

We are all social beings. When it comes to doing something risky, we always look at what other people are doing.

We look for the reviews on amazon before buying something, look at the number of listens on Spotify before we hit play, see what’s trending on Netflix. Everything is an example of social proof of how others have reacted in a similar situation.

As a content writer, you can tap into this and create your own social proof.

A great place to do this is Quora. 

Quora not only allows you to flex your content writing skills but also attract the necessary social proof and showcase how people are not only consuming your content but also engaging with it.

Not only this, but Quora can also help you attract more gigs in the future. In fact, a friend of mine has successfully managed to get plenty of writing gigs purely through Quora just because she was the most viewed writer plenty of times.

Again, having a niche really helps in positioning yourself as a subject matter expert.

Step 3: Build authority with a blog

Build authority blog

Authority is the ultimate credibility parameter. 

If you create a sense of authority, a certain sense of expertise, you will not only be able to attract more clients but also convert them at a much higher price.

And an easy way to do this is by creating a blog.

Again, here you will be using your blog as a tool to showcase your capabilities and authority. It’s extremely easy to set up a blog and there are plenty of resources online showing you how to do that.

So set up a blog already.

Step 4: Create a pitch

Freelance content writing pitch

I get pitched all the time and almost all of them are terrible. 

A great pitch is simple, clear, to the point and articulate. 

I mean, think about it, you are trying to pitch to be a writer. How can you expect to land a paid writing gig if your writing can’t sell yourself?

These are the elements of a clear and effective pitch, 

  1. A clean, customized subject line
  2. Address the recipient by name 
  3. Reference to where you saw their requirement (or why you think they need content)
  4. Why you think you are a good fit for the requirement or company
  5. References to your work and portfolio
  6. Links to your blog and other platforms (like quora, Upwork etc)
  7. Links to your social media handles
  8. A good email signature

And mind you the riches lie in the follow-ups. Don’t forget to follow up after you pitch.

Also, keep testing your pitch until you get your highest converting pitch.

Step 5: Start on Fiverr and Upwork

Fiverr and Upwork have been the flag bearers of the gig economy.

A lot of you might argue that it has been saturated but I strongly feel that there is still a lot of opportunity on platforms like Fiverr on Upwork. 

Of course, you cannot just set up an account on either of these platforms and expect orders to keep flowing in; you have to put in the work.

An easy to get ahead on Fiverr and Upwork is by giving away free work in exchange for reviews. You can also use these content pieces to fill up your portfolio so that’s a win-win. Once you have raked up enough reviews, you will have a better chance of winning projects on either of these platforms. 

Also, ensure that you use these platforms as a way to attract qualified clients which you can then convert into long term commitments. When you deliver a project always make sure you upsell a long term commitment. 

It never hurts to upsell. 

Step 6: Join Facebook groups and communities

content writing services facebook group

There is absolutely no dearth for Facebook groups and communities. 

And guess what? We run the largest digital marketing group in the world! You can check it out here: https://www.facebook.com/groups/learndm

And there are plenty more like them out there especially specifically meant for content writers. 

Usually, in groups like these, people usually post requirements for content. Keep following them and when they post their requirements, send them the pitch you created in step 4.

Again, don’t forget to follow up but at the same time don’t be annoying.

Step 7: Set up and optimise your LinkedIn Profile

You might like it, or you might hate it, but you cannot ignore it.

Let’s be honest, most of don’t use LinkedIn like we use other platforms. We log in once in a blue moon, accept invitations from all the people you don’t know, check your endorsements and promptly close the tab.

If you want to be part of the gig economy, it will make sense for you to take LinkedIn more seriously and use it more deliberately. The first obvious thing to do is set up a decent profile with every possible information.

Remember, this is LinkedIn, not Instagram. So when it comes to pictures, keep those pouts, weird-looking-eyebrows, and the fake eye squints away. It sounds obvious but the amount of profiles I see with pictures like this is astonishing. And mind the background! To be on the safer side, upload a nice headshot and you should be good to go.

Once that is done, it’s time to optimise your profile. Yes, you read it right; optimise. LinkedIn is also a search engine, so when companies are looking for people with specific skill sets, you have to make sure you show up. To do this, make sure you have put in keywords in the title and in your description. Please don’t go overboard and stuff it with keywords here.

Now, its time to keep an eye out on the opportunities on LinkedIn, which brings us to the next point.

Step 8: Apply for companies with openings

Keep an eye out on the job portals for companies looking for full-time content writers.

It is incredibly hard to get a full-time content writer and I know this from experience.

Even if companies do find content writers, it is even harder to keep them around.

Again, reach out to them and pitch that they might want to consider you as a freelance content writer until they find a full-time writer. If you are lucky, you might become their “full-time content writer” but as a freelancer.

This also includes digital marketing agencies and advertising agencies. They are almost always looking for writers. Even if they have full-time writers, agency life is such that, you might never know when your requirement might increase overnight.

So reach out to the right person in these agencies and pitch them your services.

Step 9: Join content platforms

content platforms

I have listed content platforms as the last option because you don’t have the flexibility of choosing your clients but it’s a great option if you are starting out.

When it comes to India, I personally believe Pepper content is a great place for you to start off. I have personally used their service and they did a great job. Having said that, I really hope that they have very strict policies when they onboard new writers.

There are plenty of other platforms too but either they have extremely low payouts or terrible orders coming in or both. Most content platforms follow this trajectory unfortunately and it is very difficult to tell when these platforms hit rock bottom.

Regardless, it’s definitely worth a shot.

What is the average salary for a content writer in India?

Just to reiterate, stop looking at content writing as a “job” and start looking at it as a skill that you can deploy regardless of where you are and who you are.

Having said that, the comfort of a job and the addiction of a monthly salary is difficult to get rid of. And sometimes, for a lot of people having a job is more of a necessity than a choice.

So if you are looking for a job in content writing in a Tier 1 city, expect your salary to start around Rs.15,000 per month, and it can go up to Rs. 25,000 per month depending on various factors.

With a couple of years of experience up your sleeve, you can move that number to Rs. 35,000 to Rs. 40,000 and that’s probably where you’ll hit a glass ceiling. You either continue at the same position while adjusting your salary to inflation every year or you move up the ladder to become a content manager or an editor or even better a content marketer. You can then be looking at a salary north of Rs.50,000, but it takes some effort, time and patience to get there.

Since I am a proponent of the gig economy and I strongly recommend you to take the route of freelancing eventually you need to start setting rates for the words you churn out.

It’s always ideal to build up your portfolio and everything mentioned in this article before you decide on the price. If you have a decent portfolio and you are just getting started, you can charge Re.1 per word.

It would be wise to have a minimum of Rs.1000 per article that way you don’t end up spending too much time working on smaller articles but still get paid good money for the work you do.


Eventually, you can start charging people higher, and the best way to do that is by first changing your pricing with existing clients. They know the value you bring to the table, and by now, you should know your worth.

Move from Re. 1 to Rs. 2 and before you know it, you will be hovering around the Rs. 5 per word mark. I know writers who charge more than that, but that requires a lot more experience and credibility before you command such high prices.

What are the qualifications necessary for becoming a content writer?

content writer qualifications

While there are no qualifications necessary to be a content writer, it would definitely help to understand how content works. 

There is both art and science to content writing. More often than not, content writing is confused with creative writing. Like mentioned before, content writing is more about utility than about creativity.

When you understand the science behind it, you can then wrap it with the art (creativity) if possible. Also, when it comes to content writing, understanding how marketing the content works is also very crucial. A basic understanding of SEO, social media networks allows you to craft content that not only works but also spreads.

Keeping all of this in mind, I have created a content marketing course which goes in-depth about how to create content that works and also how to market it effectively. And the best part? It’s free. Just leave a comment below and I’ll reach out to you with the access.

How to become a better content writer?

Notice how I used the word better and not best? That’s because there will always be some room to improve when it comes to content writing. It’s a journey and not a destination and everybody starts at zero. 

Having said that, there are a few things you can do to improve your writing. The most crucial thing that you need to do is to start reading more. Read books on writing, ebooks, blogs, articles, white papers, whatever comes your way. The more you read, the better your writing becomes.

Speaking of writing, you also need to write a lot more. Write just a little bit every day, but write every day. The more you write, the more you know what not to do and polish yourself along the way. 

Lastly, being an Indian, it’s important that you sound more like a native speaker which will give you a lot more opportunities. I have made a very detailed video on How NOT to sound like a NON-native writer. Check it out here: 

Conclusion

Like most things in life, becoming a content writer will take you time. You have to go through the curve for you to become better at it. 

The more you read the better you become at it.

The more you learn the better you understand it.

The more you write the better your flow will be.

The best time to start writing was yesterday, the second best time to start it today.

Let me know about your journey of becoming a content writer in the comments section below.

Check out my post on The Future of Content Marketing and How to Stay Relevant

174 thoughts on “A Practical Guide on How to Become a Content Writer in India”

  1. Hello sir
    I have read your this blog and I am really inspired.I write articles on abstract topic like time,life,lonliness etc. only because I love writing whatever comes to my mind.
    And I will love to learn more.

    Reply
    • Hi Sir
      I am Akhilesh Rathour Lucknowi From Lucknow. I wrote a lot of poetrys, Storys
      Search My Name On Google
      अखिलेश राठौर लखनवी
      You shall find some I have written

      Reply
    • Hi Sanjay,

      Great article, you have explained Content writing in great detail. I am a newbie in content writing and digital marketing. I would like to improve my writing skills and would like to join the content marketing course.

      Reply
  2. Hi Sanjay

    Loved how you kept the readers hooked through a long-form article like this. I am a college student and started writing in my first year.Now, I’m working with a few agencies as a freelance content writer. Having an active LinkedIn presence amid the content marketing network really helped bag a lot of gigs.
    I would love to learn more and improve with the help of your course. Let me know how I can get access to it.

    Reply
    • Hi Akshita,

      Thank you so much! And oh yes! How could I forget Linkedin. I’ll probably edit it later. I am sending you an email with details to the access to the course.

      Reply
      • Hello Sanjay ,

        I am a very late bloomer and have only very recently discovered the immense oportunities that lay ahead in the Digital World . I’m trying to learn content writing and podcast production as a means to follow the lifestyle of a digital nomad . I would love to access the course to learn more ..

        Reply
      • Hey Sanjay! You written a great article on content writing, You have clear cut article writing skills, I mentioned key points to become a hoog content writer.

        Reply
  3. Isn’t all writing content writing?
    For certainly, without content, writing is bull-shit.
    And, certainly, content means context.
    In fact, isn’t context the very essence of every communication? For without the context, any communication is simply drivel
    Like that of a child

    Reply
    • Hi Orville,

      Your comment sent me into an existential crisis haha, jk! What seems so obvious to you does not seem so to most people (atleast from what I have seen). Also, I am mostly talking about content writing from a digital marketing perspective.

      Thank you for your comment, definitely got me thinking.

      Reply
  4. Dear sir,
    I am really inspired and motivated by this blog. I got an opportunity, especially during this corona times, when there is not much work for me to do.

    Reply
  5. Hello sir, glad to read this article. Sir first thing I would like to inform you that I haven’t started writing anything on any platforms. But there is always a interest in me to learn and I want build my career on this platform.
    and I would love to know more

    Reply
  6. Greetings Sir.
    I read this blog from top to bottom ..please can you illustrate with an example of content writing..
    How to choose the topics?? What is niche.???
    How one can get through this field an earn handsomely ..with this outbreak of CORONA VIRUS recently..while the whole nation is in lockdown ..how can one get his/her earnings from this field ..
    Please do reply this is an earnest request…

    Mayuri Sujitkumar Bhanse
    Pune

    Reply
    • A very engaging and informative post! Thank you. I would like to know more about the course you offer. I wish to improve and sharpen my skills and also understand how to market myself. Please let me know how to go about

      Reply
  7. Sanjay Sir,
    This is such a brilliant article! It is rare to find a REALISTIC article. This truly is one of them.
    And along with being informative, as usual you also made it fun to read. It was amazing.

    Reply
    • Thank you, Rukmini! Yes, the video is definitely one of my favourites and it took me a lot of time to research, understand and create. Glad you found it useful.

      Reply
  8. What a fantastic piece of Content Sanjay. Loved it.

    One also needs to avoid trying to be someone else while writing. I mean, you can build the authority faster when you try to show your true personality through writing.

    Being authentic definitely matters in the industry.

    And should always be flexible and adaptable with the topics.

    Reply
    • Thanks for your comment Uma! That is true only when it comes to blogging though. As a content writer, you might have to don multiple hats and be able to communicate through different personalities.

      Reply
    • Thanks for your comment Sreelal. Instead of dear, you can just address them by their name or use Mr/Ms. For prepone, a better alternative would be advanced.

      Reply
  9. Namaste Sanjayji,
    Greetings frkm Goa!!
    Read your article very carefully…Found if very engaging and informative.
    I too have the same Q’s that Mayuri has posed.
    I am a non practising lawyer looking for a second innings career.
    I have a few groups on face book and have developed the liking for writing ever since.
    However not being tecnically savvy is my greatest drawback according to me.
    Beside what you have said about reading being directly proportionate to being able to right well, I wish to know if u conduct anykind of oline workshop where we can learn few things we dont know and have a doubt clearing session
    And finally would you be able to hand hold us if we wish to take up content writing as a means of income.
    Awaiting a response from you end Sir…
    Thank You
    Warm Regards
    Gouri Joshi
    (used to write for http://www.insidegoa.com but not any more

    Reply
    • Thank you so much for your comment Gouri! I will definitely write a detailed blog post as I mentioned to Mayuri. Having said that, you don’t have to be technically savvy for you to be a good content writer. I do have an 8-week internship program where I will be teaching about SEO and content writing with live classes and an opportunity to clear all your doubts. Watch out for my email regarding that.

      Reply
  10. Hello Sanjay..
    Am yet to go through the video..but your writing itself was very inspiring ..please send me more details as you have committed to others above.
    Meanwhile i will go through the video.
    Best regards,
    M D Prabhu

    Reply
  11. Hello Sir,

    I am a travel blogger and already a student of DM course by Digital Deepak. I have also completed the content marketing course which was created by you and upon that this article. It just explains all the aspects that every content writer need to know. It was really helpful for me again! You present it in the simplest way possible. Thank you so much☺️

    Reply
  12. Hi Sanjay it was great content about content. It motivate me to write something but one day this something content makes me good content writer thank you Sanjay

    Reply
  13. Hi Sanjay,

    I’ve recently started writing and this is exactly what I needed to read. Thanks for the information and motivation.
    I would also like to know about the course that you’ve mentioned. Looking forward to hearing from you at the earliest.

    Reply
  14. Greetings for the Day Sir!

    Hope you are doing good!
    I’m into soft skills training and my job requires me to do design content on a tailor made basis on the subject matter which my clients wants to do a workshop on. This has been intriguing me to take content writing on professional basis. I tried to google on this various times but always got confused on where to start until now. Your post made a lot of things very clear & I would definitely like to learn this art if you feel me fit for it.
    Please do let me know.

    Reply
    • Thanks for your comment Saket. Oh yes, content writing can be fit for pretty much anyone who can solve problems and you seem to be already doing it with your training, you just need to convert it into writing now 🙂

      Reply
  15. This is such an exceptional article Sanjay! I would also like to access the Content Marketing course created by you.

    Reply
  16. Hi sir, nicely crafted article, u throwed light on each n every aspect of content writing, right from what it is to how it can be started to making use of this skill to generate income using writing platforms and the opportunities available in this gig economy for budding writers. Was very informative n at the same time inspiring towards taking action.
    I am an intern of ongoing DD batch 2. Pls inbox me about this course that u r talkin. Lukin 4wad for more such wonderful insights 4m u.
    Have a blissful day sir..

    Reply
  17. I mostly luv reading motivational books and articles related to self help. M naive into the field of DM but have aspirations to make it big. I wanna start with my blog to create an audience for me but currently in a dilemma wrt the niche selection. How about I start a blog around what I read more like motivational or self help genre. Will this niche be appropriate in terms of market demand n profitability or will I need to give it another thought. Pls sir can u have ur personal insights on it.

    Reply
  18. Hi sanjay sir
    I have been trying to understand and get into content writing or copy writing (I dont know if they are same) for sometime now but was not able to get the hold on it, but your article gives a sense of direction and also clarity on the subject
    I would be very pleased if you send me the access to the video mentioned in your article for guidance
    Regards

    Reply
  19. Hi Sanjay,
    Read and digested the article completely. I have created my own blog . Now I am practicing writing with advices of people like you.
    I would certainly like to be introduced to your course.

    Reply
  20. It’s always a pleasure reading your content…. you make so friction less.

    I’ve also enjoyed listening to you speak and got feedback for my speech.

    I’m thankful to the person who wrote that email to you which resulted in this article. Many thanks to you for writing this.

    The biggest challenge I face is pitching and having a steady stream of clients. Do you have any suggestions in your course about it? I’d love to explore your course.

    Reply
  21. sir some say domains with high authority and have backlinks will rank in ist page.

    But i checked you article it is ranking for 5 kw and 0 backlinks.

    So as you told you will do a webinar on content. we are waiting for that.

    Reply
  22. Hello Sir,
    Really inspired with you and your partner Mr Deepak Kanaka Raju.
    I want to learn from your content marketing course. Please guide me.

    Reply
  23. Hello sir. I am Mayank Thapliyal. First of all, the article is of great help to anyone out there who wants to be a content writer, and me too. I write blogs too, on blogspot. I have the link provided below in the space given. And yes, you mentioned in your article that you have a free content marketing mastery course. I am interested at enrolling in it. Please provide the link. Thanks.

    Reply
  24. Hello Sir,

    I am on cloud nine after reading this article. I have been working as a content writer since June 2019. Now, I have lost my job on account of the pandemic issues. I am truly grateful for this article. I have got a clearer vision about what to do next.Thank you

    I also would like to know more about the course that you mentioned above.

    Reply
  25. Dear Sanjay

    That’s an interesting article.

    Surely gives me an insight and an inspiration to get started with content writing.

    Thanks
    Balan

    Reply
  26. Hi Sanjay,

    The article was really helpful and i would love to learn more from your free course. let me know how i could access it.

    Cheers and thanks,
    Maria

    Reply
  27. Hi Sanjay
    Nice to see you again. Will you please send me the google sheet which you have explained in yesterday’s webinar. It was a very good informative session and Whenever I read posts or attend webinar’s of yours or Mr.Deepak’s it will be a learning new things for a beginner. It helps a lot and Pls guide us how to use more.
    Thanks a lot.

    Reply
  28. The article was really helpful I learn a lot of things about content writing and I would love to learn more from your free course. let me know how I could access it.

    Thanks,
    Sourav

    Reply
  29. Hello sir,
    Greetings for the day,

    Thank you for writing this blog,
    Though it is long but one of the best and informative blog i have come across on internet.
    I read so many article about How to start content writing? but I didn’t get a structured and detailed article.
    I was writing on Quora for the past 1 year and not able to attract and engage the readers.I was writing on the current issues going on, in the world.

    Sir I have some Doubts
    What is Niche?
    what kind of topic should one choose to get higher rank?

    And sir I also want to know about the course which you mentioned above.

    Pleasure reading this article.

    Reply
  30. Hey Sanjay,
    I stumbled upon your blog & found it quite insightful.
    I have always been somebody who loves to write but over the years stopped writing as frequently or did not feel
    what I wrote was relevant,hence kept contemplating content writing bit never took it seriously. After reading your piece, I feel that I should give it a genuine try & learn how to be better at writing. Your course shall help me in doing the same, I believe. Do share the access details.
    Thank You!

    Reply
  31. This was amazing as a beginner I got some idea how to go with ,
    Thank you for writing this blog,

    You killed it brother .

    I have some Doubts
    How to publish this content ?

    I have a site and I have written a content in wordpress with elemendor tool , but do no how to punish it .

    Reply
  32. Hi Sanjay, It was great to read your explanation about content writing. You simplified it very smoothly which gives cofidence to dare to go for it. Yes i could feel the nativeness in your writing. Would definately like to take your guidance in more detail about the same. Looking forward.

    Thank You.

    Reply
  33. Dear,Sanjay.
    Its a pleasure to go through your article and helpful too.As I am an retired journalist and having a flair for writing in English. Therefore I need a mentor like you to become a successful content writer.

    Reply
  34. Hello Sanjay sir
    I read your blog and it was really helpful for a beginner. I look forward to opting content writing as a gig .
    Thank you

    Reply
  35. Hello Sir,

    A nice informative and very inspiring article. I was hooked throughout and would very much like to learn more from you sir. I would like to access the course that you have mentioned. Guide me forward.

    Thankyou

    Reply
  36. Hi Sanjay Sir,
    Thanks for writing this guide.
    While I was writing two blogs for my website strugglingmind.com I realized a issue that when I was happy and excited about a topic I write more and completed the article within few days. But when I was not that interested feeled very boringing and it took me more time to finish the article.
    Sir how can I stay focused when it seems not working. I realized that writing is not an easy task, it takes a lot of conviction and dedication. Sometimes I feel frustrated due to this. Please write something about how to develop the attitude of a writer (an aspiring writer- I must say).

    Reply
    • I feel you! Discipline and focus is very important and is also very difficult. A blog post is in the works but I don’t want to publish it anytime soon.

      Reply
  37. Hi Sir,

    Glad to have read your article which has made me ponder on different aspects of writing (other than penning down the thoughts). Your simplistic way of writing has reminded me of Mr. Neil Patel. I would like to get access to the content marketing/writing free course created by you. Best Regards.

    Reply
  38. Hello sir! I am an aspiring mom blogger and wish to make something big out of my blog.

    I am interested in your free course, can you please let me know where can I find it?
    Also, is it necessary for one to have a product/service if one intends to earn through a blog?

    Reply
  39. Thanks for this detailed article, Sanjay.
    Yes, content is the heart of any blog.

    I personally don’t like to read articles with keyword stuffing, they not only seem hard to read but also boring.
    It appears like the writer is reminding himself by repeating the keywords over and over in order to not forget his target keyword.

    Absolutely, a piece of content should help its readers to solve their problems and make their life better.

    Try to keep content as simple as possible as simplicity is the utmost sophistication.

    Yes, everything improves with practice and content writing is no exception to this rule.
    So, we should no wait to develop perfection before writing, we can gain expertise as we go.

    Hey, I already joined your Facebook group.

    I like it when you say that content writing is more of a skill than a job because your employer can snatch away the job from you but not your skills.

    Rs. 5 per word seems interesting but on many Facebook groups I have seen the demand for cheap and best content writers with offers of as low as 1 paise per word.

    Sanjay, please give me the access for your free content marketing course.

    Reply
  40. Hi Sanjay,
    Wonderfully explained.
    I am a vipul from Sid’s Freedom community. I had also attended the first DMC online, which you all masters did for raising funds for COVID-19.
    I am a Future Career Strategist and I help youths and Millenials in Building Future Careers.
    Content Marketing/Writing is one of those and you are one of the best. I checked your website. I couldn’t find the way to drive people to you, in the sense , your coaching model by which you are helping individuals in building career as a Content Marketer(Writing included). Can you please give some direction about it

    Reply
  41. Hi Sanjay,

    Thanks for posting such an informative article regarding content writing as per Indian perspective.

    Stucking in corona conditions, some how allow me to tilt myself to find the earning sources from online arena, and thus how I find this article. The info you mention is really helpful, but still have question regarding Niche- which you also stated as most vital. Please do correct me, Niche is somehow the topic on which I have to write my content, like I have to link my experience and learning of qualification and work and the choose the topic accordingly.

    I would also like to join the course which you had offered in your article.

    Pleas reply at your earliest convenience.

    Thank you

    Reply
  42. I thank you for the informative article on content writing sir, actually it was a life-journey situation that prompted me to ask and it has prompted you to help us through the article. From feedbacks, and many people have benefitted. God bless us all, your family, your team, and Deepak sir.

    I am again and again going through your courses to get accustomed. Following your lines of thoughts, I was just trying an article on food and chapati and there were around 500 views in 2-3 days. There was no technicals or keywords involved and no technical work, but just penned down the facts. I am very new to this field of work, (DM) just 2 months old.

    There are some obstacles people face, like SEO. In SEO lessons, its interesting to learn, but when it comes to keyword research tool, most are asking for subscriptions, and there comes the difficulty. Even Usuggest has some limitations and asking get subscribed. And there, the learning process gets stuck especially for beginners and when times are permitting us to buy only essentials. SEO seems interesting, but this is where the learning process gets stuck when we need to pay for subscriptions. For beginners, if you could write us an article on free SEO tools, it will be useful, and if possible I request you to write one.

    Another question is that, during this season, as someone else asked in the feedback section, is it okay to pursue with Content writing in the forthcoming days, as buying power and spending capacity of people will be limited, and looks like a recession everywhere.
    Thank you again sir.

    Reply
  43. Hello Sanjay

    Thank you for the detailed explanation on how to become a “better” content writer. I Am Dale Sukali from Malawi, southern part of Africa but currently am studying BBA in Chandigarh university in Mohali, Punjab. Although you have said your article is helpful to Indian writers only I find it very helpful also and I plan to follow some of the steps you have put forward for beginners of content writing.

    As an international student I would like to have a part-time job where I can earn and also learn more through writing content on different topics both local and international.

    I would like to hear more from you.

    Thank you again

    Reply
  44. I am very moved after reading your blog sir. Thank you so much for putting such valuable information and a course for free. I highly needed a guide to start my journey of content writing. Please provide the access to your course.

    Reply
  45. Hello Sir
    This is good informative article about the content writing skill.
    I want to improve my content writing skill, So How I can join your free content marketing mastery course , Please Guide Me sir.

    Reply
  46. Hello Sanjay,

    The most valuable content i came across and so much inspired that I started my blogging and these all tips I am pretty sure will help me not only to build my blog but also a Brand as a whole!

    Thanking you,

    Regards,
    K3 Karankumar Kharbanda

    Reply
  47. Hi Sanjay,

    This gives me a different perspective about content writing. I have heard many talking about adding value to your audience through content, but you have made it clear by putting it as giving out solution through writing to a problem.

    I would love to join your course to discover and explore on the same.

    Reply
  48. Hey, Sanjay
    I read this article second time. First I read this and leave midway. Now during this global emergency. I read it again and got to know a lot of new things ( This time I read it in a serious manner). Thanks for sharing such a brilliant content man. Hope this will give me a new direction towards my dreams. I want to enroll in your content writing course,if it will be possible.
    Thanks again

  49. Reply
  50. I worked as a chief copy editor with a students’ newspaper
    and was given early early retirement during the Covid-19 pandemic. I was desperate to find a source of income and came across your article. Your article is clear, interesting and useful. It gave me many ideas on how to get started as a content writer. What is also important, it gave me the courage that I could survive financially after being retired early. I would be thankful if you give me your free course material and any other advice that would help me to survive.

    Reply
  51. Hlw Sir, I read this blog. It is very inspiring. I want to do this for long but never get a proper guidance. Thank you for this beautiful peice because It’s helping me a lot and giving me an idea. Thank you.

    Reply
  52. Thanks a lot Sanjay, your article is really helpful for me. The best part of your article is you are very transparent. I am working on to become content writer. So, if you don’t mind I need your content marketing course. I am giving you my email to you.
    I will be greatly happy if you help me with your course.
    Thanks and regards

    Reply
  53. Hi,
    This is the most practical write-up about content writing. I just passed school, so i was wondering if i can join your free course?
    Please contact.

    Reply
  54. Hi Sir,
    I have written as a content writer a few years back, but i do not know how to resume work and wish to learn more about this work so that i can earn some money in my spare time of 2 hours per day. Would be happy to attend your course. Let me have the access please.

    Reply
  55. Hey Sanjay,
    Thank you for sharing your insights in this very elaborate piece. I’ve only recently started looking at digital marketing, 10 years to late perhaps so I’m hoping to catch up on lost time.
    Would love to know about the course your offering.

    Cheers!

    Reply
  56. Practical ideas and suggestions. Highly motivating. The way you describe, it sounds ‘doable’ and that’s what I loved most about this article.
    Would love to take the course, kindly share the details please.

    Reply
  57. Hello..Few minutes ago I got interested in writing content. I read your article and I want to ask you how to Start my practice for writing.Any websites for mock writing,anything to start with

    Reply
  58. Hello Sanjay,

    I have read ur article about content writing and is very much informed about content writing,but still i have a question in mind that for becoming a content writer one has to be open in thoughts or u can randomly take some topic and go through it with ur thoughts and knowledge u have on that.

    I also want to know the details of the course, as i to like others is looking forward to become a good (not the best,as u said there is always a scope to learn)content writer

    Thanks for such a informative article for the newbie’s

    Reply
  59. This is really helpful for getting an overview of the content writing landscape in our country. Your blog articulates all the requirements and initiatives in a very insightful manner. I was hooked almost immediately and the points you’ve shared definitely seem beneficiary. I also never knew the core difference between content and creative writing. Thanks a lot for sharing your insights and yes I do wanna join the content marketing course you talked about in the blog. I hope you reply.

    Reply
  60. Hello Sanjay sir.
    My name is Ajay and I just start a travel blog and I did couple of course related to this but I always have this question related to content writing. How to stay relevant to your audience and progressive toward your niche (subject) in content writing or writing in general as I also worked as a assistant script writer. And this is the most practical and honest answer I get and I would love get enrolled in your writing course.

    Thank you so much for this wonderful article. Will start applying it on my work for sure

    Reply
  61. Hello Sir,
    Thank You so much !
    For the explanation of content writing in depth .. I would like to join content marketing course .

    Reply
  62. Hello sir,
    It was a very interesting read. I was thinking of becoming a content writer, to add on to my skill which can help earn a little more.I have zero experience in this field.
    Would love to know about the COURSE you are offering.

    Reply
  63. Hello Sir,
    I read your article and found it very intriguing. I am interested in your content marketing course. Please let me know can I get access to it.

    Thank you!

    Reply
  64. Hello Sir,
    Your article is truly inspirational and motivational to follow the instincts towards the writing field. Would love to hear more from you. Please share your course details.

    Reply
  65. Great article, Sir. Very helpful for newbies like us. It would be a privilege to get enrolled to your course. Please share the details of the same. Thank you.

    Reply
  66. Hey Sanjay,
    Your article has motivated to start with content writing. The way you have explained everything has brought positive thoughts regarding choosing this option for myself. I would love to take the course and learn more about it. Definately starting with creating a blog. Thank you ver much.

    Reply
  67. Hello sir,
    This is Sneha Deb
    I read ur blog just now and it appeared very realistic and practical still need to learn as I really want to go to the depths so kindly do tell about the course it would be of grt help

    Reply
    • Hello Mr. Shenoy,

      Dropping a line regarding access to the content marketing course mentioned in your article. I’m really interested in learning.

      Reply
  68. Hi Sanjay,
    Very helpful article for beginners. But I have not been begun. Though I write once in a while and have interests in some areas like, fitness, cooking, indoor gardening etc., I require help in building a portfolio. I am 59 years old and a banker turned homemaker. Would love to hear from you.

    Regards,

    Swati

    Reply
  69. I am wowed by the info on content writing, it’s 360 degree solution for becoming a successful content writing. Much appreciated!!!
    Picked one of ur great line – ‘the second best time to start writing is today’. Here is my first effort.

    Want to be part of ur free training program on content writing. Please do let me know on ur next webinar’s

    Thanks

    Reply
  70. Hi Sanjay sir,. I appreciate t article which would definitely help during today’s situation (covid-19). I want to join your group, please help me regarding it. Thank you sir.

    Reply
  71. This article really inspired me. Thank you sir. I’m looking forward to enter into the content writing world with nothing in hand. The steps you’ve shown here will help out in the way ahead, I hope so. I’m eager to know about your free course.

    Thank you sir.

    Reply
  72. Hey Sanjay, Thanks for the SEO session that led me to this article and must say, its a really good one. Would love to learn more about the content marketing course from someone who has done it well.

    Reply
  73. Hi Sanjay,

    Many thanks for the information provided above.
    I am looking forward to learn more about social media marketing and understanding SEO to further advance in the same.
    Could you please help by providing access to the course.

    Reply
  74. Hi Sanjay,
    your article kept me hooked throughout the script. It is clear , concise and to the point. Covering almost all bases required by an industry entrant to kick start with. I have always thought about writing as a profession but have felt that I need more knowledge to start. Your post has motivated me to finally start at last. I would be obliged to get access to your course and be enlightened.
    Thank you!

    Reply
  75. Hi sir,
    When I stumbled upon your blog I had zero expectations merely because I am reading your blog for the first time. Though I have read a bit about you here and there on the web when I read about Mr Deepak kanakaraju. Firstly, this post is one amazing piece of work that is straight secret soup to success for anyone looking for steps to kick off their career as a freelance content writer.. I was too skeptical to believe in my journey as few offers I received were turned down too.. Your stress on social proofing has opened up a whole new path for me. I must thank you again for the quality of your work and the amount of experience and research that has gone behind this!
    I am looking forward to joining your Content marketing course. It would be helpful if you could guide me through. Thank you in advance.

    Reply
  76. Hi Sanjay
    I saw you yesterday at DD webinar on Content writing. Searched for you on found you next door- at Kormangala ! Jokes apart as I stay a stones throw from your place. Your blog is quite informative. I am from the Ad industry as a Planner and Business Head. I have my own co now. But due to covid and no business am in search of opps for make money. Your blog give me some additional insights to CW. Will explore it. Thanks

    Reply
  77. Very informative and creativity wrapped article sir,,

    I m also interested in the gig of content writer,,
    Plz let me know from where do I start???
    Suggest…..

    Reply
  78. Hi Sanjay,
    A friend shared this blog post with me. I’m bowled over by the clarity with which u have addressed this concept of content writing. I’d love to join your free course on content writing. Please include me in your list and send me the link to your free course. Thank you.

    Reply
  79. Hello Sir, I’m a full time content writer and after coming across your post I have realized that I am yet to learn a lot. Care to guide?

    Reply
  80. Hello sir,
    I am a new follower from Kolkata, web content writer by profession, carrying one year of experience in freelance content writing field. But sometimes I feel lack of guidance and insecurity in this field. After watching your webinar with Deepak sir, I started following you as a guide. I read your article top to bottom, and feel that you are the best guide for new content writers like me…Thanks a lot…

    Reply
  81. Hello Mr Sanjay
    I am keen to know more on content writing. I have some exposure recently with content writing. Would like to pursue this skill to develop it as my gig for life !
    Can you help me move further in this journey?
    Look forward to join your course and seek your advice in this regard.
    Warm wishes
    Seena

    Reply
  82. Hello Sanjay,
    I am FRANCIS from Hyderabad, i really impressed and motivated. I started recently blogging and I am learning more from you. I would like to join your course .Thanks a lot.

    Reply
  83. It was a very intresting readup. Iam about to start my career as a content writer and this article was my right bus to board.It was simple,to the point and crystal clear.

    Reply
  84. Hello Mr. Sanjay,

    Just now came across your article while searching for “the criteria to become content writer”. I found it great & informative. Thoroughly enjoyed reading it till the end without getting boredom like feeling. I found it as transparent as your thoughts.
    So, I am interested in learning your “Content Marketing Course”. Please provide necessary details.

    Thank You.

    Reply
  85. Hello Sir,
    Thanks for providing the clearity and motivation to start my journey of content writing again.
    Can you please provide access to your content marketing course.
    Thanking you in advance

    Reply
  86. Hai Sanjay,
    It was great to get a practical insight into the world of Content Writing. While most of them just boast about keywords and SEO, you focused more on the right areas. I would be elated to join and learn something from your Online Marketing Course. I am all ears to hear it back from you

    Regards,
    Amit Biswas

    Reply
  87. Greetings from BOM (Mumbai)!

    Aniel BAKHRU here

    I’ve joined your SEO course to understand SEO for my business so that I can hire a seo agency that’s not just a paper seo.

    I’m in a niche business creating and selling products made for aviation crews specially for thE YSA market and am doing well with pilot uniform shirts with major companies in USA

    I do write my own content and would also be interested in the content course to help my learning’s.

    Thanks a lot.

    Really enjoying your seo teachable. thank you

    best,Aniel
    http://www.rodeodriveleathers.com

    Reply
  88. Hi Sanjay,
    I came across your wonderful article today, and it is very helpful. May I know if I can get access to your free course? Thank you in advance.

    Reply
  89. The lucid manner in which u hv explained the entire aspects of content writing is highly commendable and inspires awe for the command u hv over the subject. I m very much interested to go through ur course. So if u could please help!

    Reply
  90. Sanjayji,

    Great effort by you to spell minute details to become a content writer. I am not a regular writer, but love to writing. Enjoying a retired life from a government job. However, your article has given an opportunity to restart the career in content writing. My core area is Human Relations in Corporate Sector. Can you provide me access to your free course? Will be thankful for the same.

    Reply
  91. This is my first face off with what content writing and what content writing strategies is.
    Thank you so much Sanjay sir to give me a glimpse of content writing .
    Looking forward for your extra ordinary piece of writing on content marketing in depth.

    Reply
  92. I loved this post which I came upon the internet while randomly browsing. You have really inspired me. I do write or attempt to write english poetry. But only for personal reasons. Don’t advertise myself in public about it.

    Reply
  93. Hello Sanjay, I mostly express my experiences by writing it somewhere in my journals. That’s how I’ve developed an interest in reading other stories and writing my own. It’s wonderful how there are so many people who can relate and be moved by someone’s story. I haven’t done any public gigs so far, as I feel I need more practice and learn the right way to put my content. Your blog is very insightful, it would be great to have the access to your course so I can learn more from you. Thank you. 🙂

    Reply
  94. I must say that you have a great writing technique that keeps your visitors engaged in the entire blog. I found it very friendly.

    Reply
  95. I have never been so clear about content writing before this. You are yourself a great inspiration for this. Thanks for this blog sir.

    May i get the free content marketing course that you mentioned above ?

    Reply
  96. Really helpful tips. I want to start content writing as a freelancer. I have already started my blog, but its in Hindi. I am also having command over English. So better understanding towards content writing course will help me for my blog site as well to be freelancer content writer.

    Reply
  97. Sir I would like to know about the content marketing course..plzz reply the soonest possible and your article are really really helpful ..and provide all of clarity.

    Reply
  98. I became your fan after reading this article sir! Your way of expressing things is really appreciable. Really it’s great!

    Reply
  99. Amazing article. Thanks for sharing. I learnt a lot on Content Writing. I would love to learn more. I want access to your content marketing course.

    Reply
  100. Hello Sanjay Sir,
    This article was really helpful as well as quite interesting!
    I would request you to grant me access to the content marketing course.
    Thank you !

    Reply
  101. Hello Sir,
    This article is a honest piece of writing. It is also informative and useful to newbies like me.
    Would like to get details of your content marketing course.

    Reply
  102. Hello sir,
    I want to be an content writer from many days….. but I donno where to start. After reading your article, I got to know how to start and also inspired from it. I am definitely going to follow the steps as you said in the article. I also want to improve my content writng skills as I am a newie in it. Could you please give the details of your content marketing course. Which will help in a lot to imporw my skills.

    Reply

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